8 - Redefining Entrepreneurship: Why Buying Beats Building from Scratch

Eli Igra Serfaty

Published on: 09/03/2026

In this episode of "Category Leaders," the host Eli Sefarty interviews Chat Joglekar, Co-Founder and CEO of Baton. Chat discusses his journey from building major tech businesses to launching Baton, a platform dubbed the "Zillow for small businesses." He explains how Baton uses technology to deliver fast, affordable business valuations and connects buyers and sellers with advisory support. The conversation covers the challenges of selling small businesses, the rise of acquisition entrepreneurship, and Baton’s mission to bring transparency and efficiency to the $10 trillion small business market.